We have been working with Folio Albums from the beginning, the artisan products they create & their customer service is absolutely amazing! We love them and highly recommend them!
Mailys Fortune
Mailys Fortune Photography
17min 12s
PRO
Campaign Marketing Masterclass
In this Campaign Marketing Masterclass recorded in October 2023, the focus is on launching a 10% client album discount campaign. The guide includes marketing and sales tools to boost end-of-year sales, especially for wedding photographers. Albums drive additional revenue, provide a finishing touch to services, and offer long-lasting quality. Pricing and positioning strategies are crucial for success, with markups ranging from 1.5 to four times the cost based on various factors. Whether aiming to showcase work or maximise profits, the ultimate goal is to create stunning albums that captivate clients and elevate business success.
You will learn
- How to create a client album discount campaign using our ultimate album campaign guide.
- Discover the marketing and sales tools provided in the guide to boost your album sales.
- Get top tips for building your own album campaign strategy.
- Understand how to develop an effective marketing strategy for your photography business.
- Explore key social media tips that can help increase engagement and consistency.
- Learn the importance of consistency in your social media efforts.
- Access ready-made Instagram templates for discount and time-sensitive offers.
- Find out how to use the downloadable guide to support your campaign success.
More Video Resources
We're here to help
Find yourself here with a question?
As a professional photographer, you know that every wedding you capture is a unique work of art. Just like selecting the right lens or finding the perfect lighting, choosing the ideal album manufacturer is a crucial decision that can make or break your client’s experience.
At Folio Albums, we’re not just about crafting stunning albums; we’re also about building meaningful relationships with professional photographers. We want to be your trusted partner on this incredible adventure.
No matter what queries are on your mind, we’re ready to have a conversation. Click the “Schedule a Call” button below, and let’s arrange a time to discuss how we can complement your photography with our exceptional albums. Whether you’re just starting out or you’re a seasoned pro, we’re here to support you and your business.
Oh stop it, you're making us blush
Feedback we love to share
I have met the Folio Albums team in Atlanta at Imaging USA. They had a tiny booth but I loved their products right away. Some of the other suppliers had way too many options to my taste and I found it overwhelming. Folio have 2 great albums and that’s what I wanted. Also they could manage the French accents on the letters when doing the cover personalization. Also, they have great customer service and always send me tea when I order 🙂
Samuel Tessier
Samuel Tessier Photographe
I have been using Folio albums for quite sometime now and the service and quality have always been outstanding. The team are always happy to help and a pleasure to deal with. The album quality… where do I begin! I’m a little obsessed with how beautiful these albums are. It is the perfect end to my service to be able to provide my clients with such stunning albums to remind them of their occasion for years and years to come.
Sarah Convey
Sarah Convey Photography
