Campaign Marketing Masterclass

In this Campaign Marketing Masterclass recorded in October 2023, the focus is on launching a 10% client album discount campaign. The guide includes marketing and sales tools to boost end-of-year sales, especially for wedding photographers. Albums drive additional revenue, provide a finishing touch to services, and offer long-lasting quality. Pricing and positioning strategies are crucial for success, with markups ranging from 1.5 to four times the cost based on various factors. Whether aiming to showcase work or maximise profits, the ultimate goal is to create stunning albums that captivate clients and elevate business success.

You will learn

How to create a client album discount campaign using our ultimate album campaign guide.
Discover the marketing and sales tools provided in the guide to boost your album sales.
Get top tips for building your own album campaign strategy.
Understand how to develop an effective marketing strategy for your photography business.
Explore key social media tips that can help increase engagement and consistency.
Learn the importance of consistency in your social media efforts.
Access ready-made Instagram templates for discount and time-sensitive offers.
Find out how to use the downloadable guide to support your campaign success.

We're here to help

Find yourself here with a question?

As a professional photographer, you know that every wedding you capture is a unique work of art. Just like selecting the right lens or finding the perfect lighting, choosing the ideal album manufacturer is a crucial decision that can make or break your client’s experience.

At Folio Albums, we’re not just about crafting stunning albums; we’re also about building meaningful relationships with professional photographers. We want to be your trusted partner on this incredible adventure.

No matter what queries are on your mind, we’re ready to have a conversation. Click the “Schedule a Call” button below, and let’s arrange a time to discuss how we can complement your photography with our exceptional albums. Whether you’re just starting out or you’re a seasoned pro, we’re here to support you and your business.

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A black and white photo showing one of the Folio Albums team helping a photographer via a Zoom call.

Oh stop it, you're making us blush

Feedback we love to share

I really cannot stress how impeccable the service from Folio albums has been after my first order. The communication was flawless, the albums exceeded expectation and are truly stunning, the packaging is excellent and eco friendly and the little thoughtful details like the handwritten card are proof that this is company who really cares.

I’m beyond geekishly excited when showing them to clients and I guess that says everything it needs to! The paper feels exceptional, the attention to detail is spot on and I’m so proud to offer clients these now.

The only problem is I now want to order a wedding album for our wedding…

Roxy Wallis

Captured by Roxy

I’ve worked with Folio for years and have always had exceptional service. They’ve not once made an error (had have picked up on my own errors!) and are always available at the end of the phone). Oh, and their products are incredible. Thanks Becky and team!

Sarah Legge

Sarah Legge Photography

I have been using Folio Albums for years and always feel like I am in good hands between their first-class quality of product and customer service. I love all the resources they make available to help us photographers sell these beautiful hand-made albums. Thank you!

Shelby Finkelstein

Simply Shelby Photography